Strategy, Concept, Product Design, Web Design, Branding
LegalWise
2021
LegalWise is a web-based service used to find and book lawyers in Italy. This project began when the founder contacted me with the concept for the business and was looking for a full product design and brand identity.
Working with the founder, I created the brand guidelines, including colors, typography, illustrations and iconography.
The founder conducted user research with lawyers, conveyed their wants and needs to me, and I built the prototype of the product.
This was an extensive project, with a landing page, several information pages, log-in flow, account creation flow, booking flow, and a back-end user space with a different but on-brand look and feel.